By James Scott/ DEC 7, 2022
Apple plans to introduce a consumer-focused vehicle by 2026 and wants to keep the price below $100,000 to appeal to a wider range of buyers.
Apple Car in 2026
Apple originally intended to create a vehicle with no steering wheel or pedals that might resemble Canoo's Lifestyle Vehicle, allowing passengers to sit face-to-face. However, the project has been scaled back.
Apple Car in 2026
The car will no longer be capable of fully autonomous driving; instead, it will have a more conventional design with a driver's seat, steering wheel, and pedals. The vehicle can still operate in self-driving mode on highways.
Apple Car in 2026
Tesla, a company that offers electric vehicles with some self-driving capabilities, is likely to be Apple's main rival.
Apple Car in 2026
Starting at around $47,000, Tesla vehicles can cost over $100,000. If the starting price of the Apple Car is close to $100,000, it will go up against the more expensive Model S from Tesla.
Apple Car in 2026
Apple is still looking for a partner to build its car. It has only engaged in serious discussions with Volkswagen, which took place many years ago.
Apple Car in 2026